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Channel: On Premise 2021
CHANNEL: ON PREMISE
CHANNEL: ON PREMISE
Specific Insights, Sales Trends, Success Stories, CSR & Current Social Campaigns

On Premise Industry Update
December 6 2021.
Positive week on week trends have returned following a slight decline in October. Dollar velocity, average check value, and ticket counts are all above 2019 and 2020 levels. Frequency of visits continues upward momentum with 2 in 5 consumers having been out to drink in bars/restaurants in the past 2 weeks.

On Premise Industry Update
November 8 2021.
Online delivery orders are projected to account for 21% of restaurant orders by 2025. Consumers prefer direct digital ordering from the restaurant versus a third party app, as long as it is optimized. Most important factors are a good experience, an ability to customize items in the order, and food that is ready fast.

COVID-19 On Premise
October 11 2021.
Future visitation intent remains positive as 7 in 10 consumers are planning to visit the on premise in the next 2 weeks for food-led occasions. Over 2 in 3 consumers have ordered food for takeout/delivery in the past 2 weeks. Of those ordering takeout/delivery, over 3 in 4 have ordered more than once.

COVID-19 On Premise
September 8 2021.
The on premise is still the place to build brands. 3 in 5 consumers state that experiences in the on premise have prompted them to purchase drinks in the off premise. Utilize LTOs to drive consumer decision and engagement, and ensure bartenders and staff are educated on brands and promotions.

COVID-19 On Premise
August 9 2021.
There is a positive outlook on future visitation, as 7 in 10 consumers are planning to visit the on premise in the next 2 weeks for food-led occasions and almost 2 in 5 for drink-led occasions. Consumers’ frequency of visiting the on premise has increased vs. previous months, with almost 75% visiting 3 or more times in the past 3 months.

COVID-19 On Premise
June 7 2021.
2 in 5 consumers have returned to the on-premise because they wanted to go back to normal. Gen Z and Millennials are leading the way back to on-premise – 72% of consumers aged 22-34 have been out to eat since venues reopened, and 29% of consumers aged 22-34 have been out for a drink since venues reopened.