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WELCOME TO

Consumer 
Insights &
Market Intelligence

Channel

Channel

Monthly Recap

ON PREMISE:

Dominant red varietals gained dollar share while consumers moved away from top white varietals. 71% of dollars spent within on premise on spirits consists of whiskey, vodka and tequila. Fine dining outlets lag market recovery as fast and polished casual see largest gain since Fall 2021.


RETAIL:

The pandemic accelerated the decline of in-store displays impacting frequency level of features being couple with the displays. Alcoholic beverages added an additional display (+1.0pp), compared to general food losing the most since 2019 (-4.3pp).

eCOMMERCE:

Nearly 1 in 3 alcohol buyers shop for alcohol online, particularly the Millennial generation. Parents shop online for time savings and convenience, but non-parents focus on the monetary savings of purchasing alcohol online. Familiar websites and/or apps are preferred by consumers than third-parties.

CHANNEL ARTICLES

Specific Insights, Sales Trends, Success Stories, CSR & Current Social Campaigns

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C-Store Alcohol Sales Up

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How Covid-19 Has Changed Online Grocery Shopping for Good

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Will Online Shopping Be the Norm Post-Coronavirus?

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U.S. Consumers Will Want More From C-Stores

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Online Grocery Sales to Grow

40% in 2020

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Traffic at Walmart, Costco and Target Falls for the First Time

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The Impact of Covid-19 on U.S. Brands and Retailers

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The Numerator Shopping Behavior Index to Monitor Covid-19 Impact

© RNDC Consumer Insights and Market Intelligence

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